(2023) Constraints to Digital Financial Inclusion of Beneficiaries of PSARA Cash Transfer Program in Haiti: A demand-side Analysis and Recommendations
Summary — This World Bank report analyzes barriers to digital financial inclusion among beneficiaries of Haiti's PSARA cash transfer program. The study finds low uptake of digital financial services despite efforts to digitize payments, with only 57% of beneficiaries receiving payments through e-wallets by April 2023.
Key Findings
- Only 20% of PSARA beneficiaries have formal financial service provider accounts, while 39% have active mobile money accounts.
- Digital payment uptake increased from 3% in April 2022 to 57% by April 2023 after policy changes requiring beneficiaries with National IDs to receive payments through MonCash e-wallets.
- Main barriers to digital financial services include lack of mobile phones (32%), insufficient documentation (25%), and inadequate funds (19%).
- 30% of respondents participate in informal Village Savings and Loan Associations (VSLAs), showing higher engagement with community-based financial services.
- Vulnerable households, women, rural dwellers, and persons with disabilities face greater barriers to financial inclusion.
Full Description
The PSARA (Adaptive Social Protection for Increased Resilience) cash transfer program in Haiti, supported by the World Bank, aims to digitize payments to vulnerable households while promoting financial inclusion. This report analyzes the financial inclusion landscape among beneficiaries and identifies demand-side barriers to Digital Financial Services (DFS) uptake.
The study reveals that financial inclusion remains low among beneficiaries, with only 20% having formal financial service provider accounts and 39% having active mobile money accounts. The program faced significant challenges in digitizing payments, with only 3% of beneficiaries initially opting for digital payments in April 2022, though this increased to 57% by April 2023 after policy changes.
Key barriers to DFS adoption include lack of mobile phones (32% cite this reason), insufficient documentation (25%), and inadequate funds (19%). The report finds that access to and usage of financial services depends heavily on demographic characteristics, with vulnerable households, women, rural dwellers, and persons with disabilities facing greater barriers.
Despite low formal financial inclusion, the study notes higher participation in informal financial services, particularly Village Savings and Loan Associations (VSLAs), with 30% of respondents participating in such community banking groups. The report provides comprehensive recommendations to increase DFS demand and develop a robust digital financial ecosystem in Haiti.
Full Document Text
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SOCIAL PROTE CTION & JOBS
No. 2308 | JULY 2023
DISCUSSION PAPER
Constraints to Digital Financial
Inclusion of
Benefciaries of PSARA
Cash Transfer Program in Haiti
A demand-side Analysis and Recommendations
Cristina Martinez Cuellar
Cornelia M. Tesliuc
Pascal Jaupart
Ailo Klara Manigat
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Constraints to Digital Financial Inclusion of Beneficiaries of
PSARA Cash Transfer Program in Haiti
A demand-side Analysis and Recommendations
Cristina Martinez Cuellar, Cornelia M. Tesliuc, Pascal Jaupart, Ailo Klara Manigat
Abstract: The Adaptive Social Protection for Increased Resilience project (ASPIRE or PSARA for its
acronym in French), financed by The World Bank and implemented by the Government of Haiti,
aims to design and implement a cash transfer program for vulnerable households in Haiti, with a
focus on increasing financial inclusion and digitizing payments. This report analyzes the financial
inclusion landscape of beneficiaries; identifies demand- side barriers to the uptake of Digital
Financial Services (DFS); and provides recommendations for promoting the use of DFS among
beneficiaries and their communities. The findings of this report show that while access to formal
financial services is limited, there is more access and usage of mobile money and informal services
through the Village Savings and Loan Associations (VSLAs). The report recommends actions to
remove barriers to DFS usage, such as creating and promoting DFS use cases among beneficiaries,
increasing trust and confidence in using e-wallets, working with policymakers to provide IDs for
beneficiaries and with regulators to reduce Know Your Customer (KYC) on low-tier accounts, and
increasing mobile phone ownership. Additionally, the report suggests strategies to support a
robust DFS ecosystem, including designing attractive products for low-income customers and
building a sustainable Cash-in and Cash-out agent network.
JEL: G2, G5, O1, O2
Keywords: Financial Inclusion, Digital Financial Services, Adaptive Social Protection, Haiti
i
Table of Content
Figures ........................................................................................................................................................... ii
Acronyms ..................................................................................................................................................... iii
Executive Summary ...................................................................................................................................... iv
1. Introduction .......................................................................................................................................... 0
1.1 Context ................................................................................................................................................ 0
1.2 Research Background .......................................................................................................................... 5
2. Research Findings ................................................................................................................................. 8
2.1 Access, Usage and Quality of Financial Services ................................................................................. 8
2.2 Usage and Access Depends on Demographic Characteristics .......................................................... 17
2.3 Vulnerable Households are Less Likely to have Financial Products .................................................. 23
2.4 Lack of Formal IDs and Mobile Phones Create Barriers to Digital Financial Inclusion ...................... 25
2.5 Remittances and Social Assistance Programs Positively Correlate with DFS Usage ......................... 27
3. Recommendations .............................................................................................................................. 30
3.1 Priority Actions to Increase the Demand
for DFS ............................................................................. 30
3.2 Supporting Actions to Develop a Robust DFS Ecosystem ................................................................. 34
4. Conclusion ........................................................................................................................................... 37
5. References .......................................................................................................................................... 38
6. Appendix ............................................................................................................................................. 40
ii
Figures
Figure 1: Distribution Of Beneficiaries Who Have A Formal Account By DFS Provider
Figure 2: Reasons Respondents Don't Have An Account At An FSP
Figure 3: Reasons For Not Having A Mobile Money Account
Figure 4: Services Used With Mobile Money
Figure 5: Respondents’ Reasons For Not Saving By Provider
Figure 6: Borrowing Sources Respondents Use
Figure 7: Respondents’ Reasons For Borrowing
Figure 8: Wait Time To Withdraw PSARA Benefit Payments At A Moncash Agent
Figure 9: Distance To Moncash Agent
Figure 10: Travel Time To Nearest Moncash Agent And Estimated Cost Of Transport
Figure 11: Account Ownership And Usage By Gender
Figure 12: Account Ownership And Usage By Age Groups
Figure 13: Geolocation Of Respondents By Commune
Figure 14: Product Ownership And Usage By Region
Figure 15: Account Ownership By Level Of Education
Figure 16: Account Usage By Level Of Education
Figure 17: Distribution Of Economic Activities
Figure 18: Account Ownership And Usage By Economic Activity
Figure 19: Product Ownership And Usage For Persons With Disabilities
Figure 20: Vulnerability Index Distribution
Figure 21: Product Ownership By Vulnerability Index
Figure 22: Product Ownership And Usage By Ownership Of A Mobile
Figure 23: Product Ownership And Usage By ID
Figure 24: Product Ownership And Usage For People That Have Received Remittances
Figure 25: Product Ownership And Usage For People That Previously Received Social Assistance
Figure 26: Number Of Village Savings And Loan Associations By Commune
Figure 27: Distance Of VSLA To Its Members
iii
Acronyms
AML/ CFT: Anti-Money Laundering / Counter-terrorism financing
ASPIRE: Adaptive Social Protection for Increased Resilience (acronym PSARA in French)
BRH: Central Bank of the Republic of Haiti
BMGF: Bill and Melinda Gates Foundation
CICO: Cash-in Cash-out
DFS: Digital Financial Services
FSPs: Financial Services Providers (I.e., Banks, Microfinance Institutions, Credit Unions)
G2P: Government- to-Person Transfers
HDVI: Haitian Deprivation and Vulnerability Index
KYC: Know Your Customer
MAST: Ministry of Social Affairs and Labor
MMOs: Mobile Money Operators
NFIS: National Financial Inclusion Strategy
P2P: Person-to-Person Transfers, including remittances
PDM: Post-Distribution Monitoring
SIMAST: Information System of the Ministry of Social Affairs and Labor
VSLAs: Village Savings and Loan Associations
WFP: World Food Programme
iv
Executive Summary
On March 2021, The World Bank approved the Adaptive Social Protection for Increased Resilience
(ASPIRE or PSARA by its French Acronym) project with the objective of i) designing and
implementing a cash transfer program for highly vulnerable households; and ii) setting up the
delivery systems for a shock-responsive social safety net program. The program includes
accompanying measures to increase resilience and adaptation through Digital Financial Services
(or DFS) as part of implementing cash transfers. Despite the program’s intention to principally
channel the PSARA cash transfers through digital channels, mainly mobile money wallets, the
challenges have been significant as many beneficiaries prefer to receive the payment in cash.
At the beginning of the program’s rollout in April of 2022, only 3% of beneficiaries opted to use
digital payments, independent of whether they had an e-wallet. Despite recurrent attempts by the
World Food Programme ’s (WFP) field teams, the implementing partner supporting the
government, to sensitize and educate beneficiaries to receive digital payments and use the
wallets, uptake was slow, and this added much pressure on the program given the situation of
violence, shortage of fuel and liquidity in the country at the time. As a result of these factors, on
November 2022, the local authorities, the World Bank, and the WFP agreed that any beneficiary
with a valid National ID would receive their benefits through MonCash’s e-wallet (the Mobile
Money Operator partner of the PSARA program). This led to a substantial increase in digital
transfers, with 57% of targeted beneficiaries receiving the payment through e-wallets as of April
2023. It is important to recognize these efforts to digitize PSARA’s payments; however, there is
still a wide gap between having a payment instrument and using it digitally and not only for cash-
out.
This report has the dual objective of i) quantifying financial inclusion among beneficiaries across
the three dimensions of access, usage, and quality; and ii) providing recommendations on
supporting poor households to move from cash-based transactions to formal DFS.
Haiti’s Economic Development and Financial Inclusion Landscape
Haiti is one of the world's poorest countries, with over 60% of its population below the poverty
line. Rural dwellers, women, and persons with disabilities are the most vulnerable. Haiti’s socio-
political history has led to decades of under-investment in
basic infrastructure like water,
electricity, roads, etc., creating an endless cycle of poverty in the country
1
. In recognition of the
importance of inclusive financial markets for poverty alleviation and improving economic
outcomes, the government has been working on financial inclusion since 2014, when it launched
the National Financial Inclusion Strategy (NFIS)
2
. Despite these efforts, financial inclusion statistics
keep lagging, especially when compared with most low-income countries and the region of Latin
America and the Caribbean.
1
World Bank Group (2022). Haiti: Systematic Country Diagnostic
2
Alliance for Financial Inclusion, The Central Bank of the Republic of Haiti (2018). Haiti: Digital Financial Services
(SFD)
v
One of the latest attempts to break this poverty cycle and create a more inclusive economy is the
launch of PSARA, supported by The World Bank and planned to last six years. As of April 2023, this
program included over 22,000 households in the region of Grand’Anse, which is especially
vulnerable to poverty and natural disasters. As part of its cash transfers component and goal to
digitize such payments, the program has a financial education component and a strategy to
strengthen “community banking” through building the capacity of existing and new Village Savings
and Loan Associations (VSLAs) where beneficiaries participate (see appendix for more information
on Grand’Anse VSLAs and PSARA’s initiative).
Research Background
This report leverages the data from the PSARA impact evaluation baseline survey collected in the
second half of 2022, which includes a module on ownership and usage of formal and informal
financial services. The quantitative analysis of this survey is complemented with data from the
Information System of the Ministry of Social Affairs and Labor (SIMAST) 2021-2022 social registry,
the Grand’Anse VSLA diagnostic survey (2022), and the Post Distribution Monitoring (PDM)
surveys gathered in two
disbursal cycles (both for cash and digital payments) in December 2022
and February 2023. To complement the quantitative analysis, an extensive literature review was
conducted on international experience promoting DFS and recent studies in Haiti related to PSARA
and financial inclusion. In particular, this study leverages the research and findings of the Bill and
Melinda Gates Foundation (BMGF) PSARA beneficiaries’ baseline study
3
, the WFP study of
Women’s Financial Inclusion in Grand’Anse, and the WFP research on the viability of partnering
with MonCash to distribute PSARA cash transfers digitally to beneficiaries.
Research Findings
Financial inclusion, understood as the access and usage of formal financial services, among
beneficiaries is low, and it is consistent with nationally representative surveys and other more
recent studies. The PSARA baseline survey indicates that only 20% of respondents have an account
at a Financial Service Provider (FSP), 39% have an active mobile money account with a Mobile
Money Operator (MMO), and 54% have used mobile money through an MMO. Access to DFS is
limited mainly due to a lack of mobile phones (32% of respondents argue that they don’t have an
e-wallet (of an MMO) for
this reason, and 13% argue the same for FSP accounts. Lack of
documentation (25%) and insufficient funds (19%) are the most cited reasons for not having an
FSP account; no knowledge of products (17%) and no electricity (15%) are more pervasive barriers
for mobile money accounts. Moreover, 30% of respondents participate in community “banking”
groups or Village Savings and Loan Associations (VSLAs), which are considered informal sources of
savings and lending.
Regarding usage, mobile money transfers, including receiving, sending, and withdrawing funds, is
the most used formal financial service. Formal savings are very low: only 10% of those with a
mobile money wallet use it for this purpose, and only 21% have an FSP account. The most
prevalent reason provided for not saving is lack of funds. In contrast, over 90% of beneficiaries
3
Bill & Melinda Gates Foundation, WFP Project (April 2022). PSARA Beneficiary Baseline Survey Report
vi
participating in VSLAs also report saving in these groups. The gap between formal and informal
savings is interesting. On the one hand, there is a difference in perception of what is “enough
funds” to save at an FSP vs. a VSLA. On the other hand, it provides evidence that formal FSPs do
not have adequate saving and lending products attractive to this segment of the population.
When looking at lending, 31% of the sample confirm that they are currently in debt, and a vast
majority, 78%, borrow from VSLAS. The second most popular borrowing source is friends and
family, 17%, and in high contrast, only 3% borrow from a formal financial institution. It is essential
to highlight why beneficiaries are borrowing, given that there is an unequivocal message of “lack
of funds” as the main reason not to access and use formal financial services. The survey finds that
almost half of the sample, 43%, use loans to cope with hard times, 15% use them for educational
expenses, and 10% for medical expenses. Only 21% acquire loans to start a business, and 11% use
them for agricultural investments. These percentages are worrying:
beneficiaries mostly borrow
to cover expenses, which come with interest rates and a high risk of over-indebtedness, which can
trap families in a vicious credit cycle. This also presents an opportunity to understand better how
to break the cycle by creating savings and insurance products that better align with customer’s
needs, as well as educating customers on the responsible usage of such products.
Regarding specific socio-economic demographics, women tend to fare worse from an access
perspective but do better in usage when looking at payments and formal savings. By age group,
those between 40 and 64 enjoy better access; use varies by product type, with young people
making more digital payments. The elderly, those above 65, are the most financially excluded. Not
surprisingly, being more educated tends to correlate with more access and use of formal products.
Economic activity is also associated with different levels of access and usage of DFS: the salaried
are the most included (however, only 2% of the sample falls into this category). Self-employed
beneficiaries follow in access, and those that work primarily at home are the most excluded.
Finally, persons with disabilities and the
most vulnerable households (measured by the Haitian
Deprivation and Vulnerability Index or HDVI) are also the most excluded from an access and usage
perspective.
Beneficiaries living in the eastern part of Grand’Anse have more access and better usage across all
products, including VSLAs, compared to their western counterparts. This could be explained by
the fact Jeremie, the capital of the region, is located in the eastern part, which is better connected
and has a more developed road network, making it more integrated into the national economy. In
this line, there is also evidence of a positive relationship between financial inclusion, receiving
remittances, and having previously participated in social assistance programs. This can be primarily
because households likely used a financial intermediary for these activities.
Recommendations
The main conclusion from the research is that there is no one-size-fits-all solution to increase the
demand for access and usage of DFS among beneficiaries: PSARA must first identify which
beneficiaries are facing barriers to access or usage, and then design different priority actions to
meet each customer in their digital and financial journeys. Furthermore, the research also
vii
highlights that a distribution channel strategy is vital for success and PSARA can influence the
providers strategy through the below supporting actions. MMOs
4
, particularly MonCash (at least
in the short term), are best positioned to provide attractive products for the target population and
create accessible and robust agent networks. Given the community nature and relative popularity
of VSLAs, they should be leveraged to increase the trust in DFS among beneficiaries. Lastly, PSARA
should work with policymakers and regulators to remove access barriers regarding National ID
ownership and the required documentation (Know Your Customer or KYC) to open accounts at
formal DFS providers.
SUMMARY OF RECOMMENDATIONS
P
riority Actions to Remove Barriers to Usage
Priority Action 1: Support the promotion of use cases for beneficiaries who have e-wallets and
already perform digital transactions
The research results show that beneficiaries that have a MonCash e-wallet, and use it digitally,
have notably high customer satisfaction. The goal for this segment is to offer beneficiaries
products that are attractive to them, like merchant and bill payments, so they have more use cases
to transact digitally. PSARA should support DFS providers by helping them identify and recruit
merchants, schools, and healthcare facilities to accept digital payments. Additionally, provided
that many beneficiaries use VSLAs to save and borrow, promoting the digitalization of payments
to and from VSLAs, can help increase the use cases where beneficiaries can directly pay with the
e-wallets.
4
PSARA and WFP have partnered with MonCash since the beginning of the project; however, Haiti Pay will start
participating in the program in April 2023. Conversations with NatCash are at an early stage.
viii
Priority Action 2: Increase trust and confidence in using e-wallets to start transacting digitally for
beneficiaries who have e-wallets and cash-out benefits
As of April 2023, a significant portion of beneficiaries belong to this segment. This is due to the
change in PSARA’s program rules, where now every beneficiary with a National ID is defaulted to
receiving the payment digitally. PSARA needs to focus on increasing the knowledge and confidence
of these customers in using the wallets beyond cashing out at a Cash-in Cash-out, or CICO, agent
by leveraging the financial literacy training courses to double down in providing hands-on
experience and demos of the wallets. Furthermore, it can set up "clinics" with DFS providers on
cash-disbursal days to help beneficiaries solve doubts and troubleshoot issues with the e-wallets.
Finally, given PSARAs initiative in relation to VSLAs (see appendix), it should work on identifying
savvy members to become “DFS Champions” that can teach others in the group and their
communities how to use the e-wallets and thus increase their trust in this service.
P
riority Actions to Remove Barriers to Access
Priority Action 3: Work with policymakers to provide a National ID to beneficiaries who lack this
requirement to open an e-wallet, and work with regulators to create a risk-based Know-Your
Customer (KYC) approach for low-tier e-wallets
The lack of documentation is the most biding barrier for DFS access at the moment. This has
become more critical as of December 2022, when regulators increased the KYC requirements to
download e-wallets. PSARA should partner with policymakers to ensure anyone who has the
required documentation to get a National ID does so, and in parallel, work with regulators on a
risk-based KYC approach to avoid excluding vulnerable populations from being able to access DFS.
It should be highlighted that PSARA officials and other partners in Haiti have already begun talks
with policymakers and regulators in these dimensions.
P
riority Action 4: Increase mobile phone ownership among beneficiaries who lack one
Not having a mobile phone is the most critical factor in accessing and using DFS (from survey
correlations and customer perceptions). Based on multiple answers referring to “lack of funds" to
access and use DFS, PSARA should think about how, either directly or through partnerships, to
provide mobile phones for free, subsidized, or through a lending program.
Both lack of ID and mobile phones are relatively more prevalent for women, the elderly, and
persons with disabilities. PSARA should prioritize removing the barriers for beneficiaries in these
categories.
Supporting Actions to Promote a Robust DFS Ecosystem
In parallel to increasing the demand for DFS following the priority actions above, there also needs
to be a partnership with DFS providers and VSLAs to promote a flourishing digital financial
ecosystem. While supply-side efforts will be more dependent on DFS providers’ actions, PSARA
can play a role in influencing and supporting them.
ix
Supporting Action 1: Support the construction of a sustainable (CICO) agent network in convenient
areas for beneficiaries
Many beneficiaries must travel long distances to reach CICO agents. PSARA needs to support and
facilitate opportunities and partnerships to, for example, recruit shops where beneficiaries buy
food and other household items to become agents. This will make it easier for customers to access
agents. In addition, onboarding these agents to accept merchant and bill payments (priority action
1) will reduce the pressure of agent liquidity management for the entire network: most customers
will be incentivized to transact digitally while helping balance PSARA’s transfer cash-out activities.
Lastly, a potentially attractive solution is to hire and train VSLA's financially savvy members to
become agents; this will bring customers and formal DFS providers closer, both physically and
socially, to the communities they serve, as agents will live closer to customers, and they will also
have a better understanding of their financial needs.
Supporting Action 2: Increase trust and usage of DSF through VSLAs
In Haiti, as in many parts of the world, trust can be a significant barrier to DFS uptake. Being part
of the beneficiaries’ communities, VSLAs should be seen as partners, to connect formal and
informal financial services. PSARA should identify and train VSLAs savvy members to champion DFS
in their communities to gain trust and increase personal DFS usage among its members; having a
close relationship can lead to building up their members’ digital financial confidence. As
mentioned above, these members can also be eventually recruited to become CICO agents and
further embed formal DFS in these traditionally hard-to-reach communities. Finally, the
digitalization of VSLAs transactions (that is that members can send the savings contribution and
receive credit through their e-wallets) can increase usage of e-wallets.
S
upporting Action 3: Promote training women as agents to increase financial inclusion of the most
vulnerable
PSARA should advocate for policymakers and DFS providers to invest in women agents. Recent
research shows that in contexts where there are restrictive social norms toward women, like in
Haiti, there are positive effects of recruiting women as agents on the financial inclusion of
vulnerable segments in rural populations, like women, the elderly, students, and persons with
disabilities – precisely the same segment that PSARA targets. Furthermore, research shows that
women becoming agents can also have positive effects at the women’s individual, household and
community levels.
The report is structured as follows: Section 1 provides Haiti’s context on economic development,
financial inclusion, and background information on the PSARA program, as well as the data sources
that were used for the analysis. Section 2 will present the results on the current state of financial
inclusion in Haiti and identify barriers to further deepening Digital Financial Services. Section 3
provides recommendations on how to incentivize the usage of DFS and suggests obstacles to be
removed to facilitate access to such services. Section 4 concludes.
0
1. Introduction
1.1 Context
1.1.1 Social and Economic Development in Haiti
Haiti
is one of the poorest countries in the world, with approximately 60% of its population under
the poverty line in 2020, and in 2022 over a third of the population was expected to face high
levels of food insecurity. According to the World Bank Systematic Country Diagnostic Update
report published in June 2022
5
, the country’s development continues to face obstacles related to
recurrent political instability, economic and governance mismanagement, high levels of violence,
and frequent natural disasters. All four combined have created a vicious cycle of poverty and
vulnerability that has trapped Haiti for decades.
The low public investment and governmental capacity have translated into most of the basic
services being provided privately, like water, electricity, education, and health, taking a sizable
portion of people's income, which disproportionally impacts the poorest households. For example,
less than 40% of homes have access to electricity, and outside the capital, the average is 4-6 hours
of electricity a day at uncertain times. Furthermore, poverty has been historically concentrated in
rural areas, with subsistence agriculture and self-employment being the main economic activities.
Women and persons with disabilities are persistently the most vulnerable sector of society, with
30% of the former being illiterate and less than half of the latter having ever worked.
Haitians have proved resilient despite so much instability and shocks. Community networks, such
as the VSLAs, have been at the center of social and economic development and have helped many
households become more resilient against social and natural shocks, particularly in rural areas.
Haiti’s diaspora has also become a pivotal element in facing multiple challenges; at least 10% of
Haiti’s population resides outside the country, and over 70% of households in Haiti receive local
and international remittances.
1.1.2 Financial Inclusion in Haiti
In 2014, the country launched the National Financial Inclusion Strategy (NFIS)
6
to develop an
inclusive financial market recognizing its role in creating more income-generating activities,
poverty alleviation, and economic growth. Despite many efforts in the past decade, financial
inclusion statistics keep lagging, especially when compared with most low-income countries and
the region of Latin America and the Caribbean
7
22.
5
World Bank Group (2022). Haiti: Systematic Country Diagnostic
6
Alliance for Financial Inclusion, The Central Bank of the Republic of Haiti (2018). Haiti: Digital Financial Services
7
World Bank (2022). Global Findex
1
In 2016, due to the struggle to make meaningful advances, The Central Bank of Haiti and The World
Bank launched a survey to better understand access and usage of financial services (this is the
most recent survey conducted in Haiti that is nationally representative). This nationally
representative survey, conducted between September 2016 and March 2017, highlights that only
27% of the population has access to a formal financial institution account; 22% of adults have
savings or checking accounts, and 14% have a mobile money account. Not enough money is cited
as the main reason Haitians state they don't have an account, followed by high fees and a lack of
trust in financial institutions.
When looking at disaggregated data, the survey finds that higher-income segments are
significantly more included, with 40% of this population having an account at a formal institution,
in contrast with just 15% of low-income households. Likewise, people living in urban centers are
more likely to have an account than their rural counterparts, with 48% and 15%, respectively. As
for men vs. women, 24.3% of the former have an account, while only 18.5% of the latter do
so.
Finally, more sophisticated financial products like insurance and investment are practically
inexistent in low-income and rural households.
When zooming in on usage, 85% of the Haitian population doesn't save, 57% have not used credit
products, and only 35% expressed using remittances. The difference in formal vs. informal financial
services usage within different population segments is also worth highlighting. Formal services,
like savings and lending, are used by higher-income and urban segments, while the rural segments
rely on informal versions of these products.
When looking at Haitians who are involuntarily excluded from formal financial services this is
primarily due to lack of physical access, inability to afford the products, or lack of the required
documentation to open accounts. Those voluntarily excluded don't participate in the traditional
financial markets mainly because of a lack of funds: most respondents argue that they struggle to
meet daily basic needs and hence don't have any money left over for savings. This is particularly
true in rural areas due to a lack of income-generating activities, where more than 75% of
households report being self-employed or working in agriculture, which usually translates into low
and volatile incomes.
1.1.3 The Adaptive Social Protection for Increased Resilience Project
In response to the continuous economic and social struggles, on March 2021, the World Bank
approved a grant of USD 75 million to the Republic of Haiti to finance the Adaptive Social
Protection for Increased Resilience Project, or PSARA. The project aims to support building a bridge
between the urgent humanitarian aid currently needed and the foundations of a national adaptive
social protection system. PSARA has two primary areas of support: i) the design and
implementation of an unconditional cash transfer program for highly vulnerable households
(named Klere Chimen); and ii) setting up the delivery systems for a shock-responsive social safety
net program. Haiti's Ministry of Social Affairs and Labor (MAST) is responsible for its execution,
with support from the WFP for the first three years of implementation.
2
As of April 2023, PSARA served over 22,000 vulnerable households in the 14 communes of
Grand'Anse (this region was chosen given its high poverty and vulnerability rate, and susceptibility
to natural disasters). The targeting is based on the ‘most-vulnerable’ HDVI group, i.e., the bottom
25%-30% of the welfare distribution and the demographic composition where households with
children under age 5, pregnant women, or persons with disabilities are prioritized. The program
targets adult women when possible. The benefit is planned to be disbursed monthly and varies
between USD 35-70 depending on the demographic composition of the household
8
; the World
Bank assistance is programmed to last six years.
Klere Chimen – Unconditional Cash Transfers
To support the mission of increasing resiliency, the safety net program has a component of
financial inclusion that aims to educate and incentivize the use of DFS to promote the ownership
and usage of mobile money, savings, formal lending, and insurance
9
. The ultimate goal is to
provide these vulnerable segments with the tools to prepare for crises through savings,
accumulation of human capital, smoothing consumption, and being able to adapt as needed.
Given this focus on digital
financial inclusion, beneficiaries were initially asked at enrollment to
indicate their preference to receive the monthly transfers in cash or via e-wallets. In the early
stages, most beneficiaries opted for cash in envelopes and were reluctant to accept mobile money,
even if they owned an e-wallet (only 5% of beneficiaries with a wallet initially accepted having the
subsidies be transferred digitally). As much as 80% of beneficiaries interviewed by the BMGF
believed their money was at risk of theft with these products
10
.
Later, in November 2022, when the program faced severe delays in delivering physical cash due
to security issues, and a national fuel and liquidity shortage, consensus was reached that any
beneficiary with a valid ID and a phone would need to open an account with MonCash, to receive
their funds digitally. The program also distributed Digicel (MonCash’s parent company) SIM Cards
to all beneficiaries that didn’t have one already. In addition, all new beneficiaries have been
oriented at the program’s enrollment stage about opening and using the e-wallet. In April 2023,
57% of beneficiaries received their payment through MonCash, and almost all beneficiaries cashed
out the entire benefit.
1.1.4 Key
Local Partners for PSARA
Mobile Money Operators
Since the spectacular growth of M-PESA in Kenya, policymakers worldwide have recognized mobile
money's role in leapfrogging financial inclusion, especially in developing countries with nascent
financial infrastructure. Haiti has not been the exception in taking note of this trend and has
worked on developing the mobile money market in recent years. Digicel, the biggest Telco in the
8
World Bank Group (2021). Haiti Adaptive Social Protection for Increased Resilience Project
9
World Bank Group (2020). Digital Financial Services
10
Bill & Melinda Gates Foundation, WFP Project (April 2022). PSARA Beneficiary Baseline Survey Report
3
country, has led this charge with the creation of MonCash. Numerous studies, including many
where PSARA is involved, have recognized the unique role MonCash can play in the supply and
demand side of DFS, especially for program beneficiaries. Hence MonCash, so far, has been the
only DFS partner of the program. HaitiPay planned to start operations in May 2023, and it will work
on expanding its merchant and bill payments services in areas where beneficiaries shop. NatCash
is in early conversations with PSARA officials.
From the supply side, as of March 2023, MonCash had 1.5 million users
11
(roughly 15% of the
population) and 242 active agents deployed in 12 out of the 14 communes in Grand’Anse
12
. A
study commissioned in December 2021 to inform the PSARA program of the feasibility of using
MonCash to route all cash transfers concludes that MonCash has adequate infrastructure in the
region to distribute payments.
Based on recent studies in Haiti
13
and the PSARA Post Distribution Monitoring Survey, from a
demand-side perspective, MonCash is highly trusted among its users and enjoys strong brand
recognition in the general population. Furthermore, their digital solution has
a simple and intuitive
user experience that is well-understood by agents and customers
14
. Users also value the speed at
which transfers are made, the security that an e-wallet provides, as opposed to carrying cash, and
the ability to make transfers in response to financial emergencies
15
. Specific to women, they have
seen additional value in e-wallets as it allows them to manage their money more independently,
save discreetly, and empower them by providing them leverage in the household decision-making
process. It is important to highlight that most transactions performed through MonCash are cash-
in/cash-out, and customers are not always directly using the App, but rather asking the agent to
complete such transactions.
Despite the readiness and willingness of MonCash to provide its services to beneficiaries and the
excellent brand recognition from its clients, some barriers still need to be addressed for this
solution to reach its potential. International studies stress the importance of building a far-
reaching network of CICO agents that are trustworthy, efficient, liquid, and profitable to have a
well-functioning DFS ecosystem
16
. This is true for Haiti too; agent liquidity management, that is,
the ability of the agents
to balance deposits (cash-in) and withdrawals (cash-out), is one of the
biggest challenges MonCash has, more so when benefits are distributed to all beneficiaries
simultaneously. This is exacerbated in rural areas, where the program operates, as the ecosystem
is not developed enough for agents to receive cash-in activities, like bill-pay or merchant
payments, and the distances to rebalance cash needs are significantly higher and hence more
11
MonCash webpage
12
World Food Programme (2021). MonCash Feasibility Study in Grand’Anse
13
World Food Programme (2021). MonCash Feasibility Study in Grand’Anse and Bill & Melinda Gates Foundation,
PAM Project (April 2022). PSARA Beneficiary Baseline Survey Report.
14
Brett Hudson Matthews (2019) Hidden constraints to digital financial inclusion: the oral-literate divide,
Development in Practice, 29:8, 1014-1028, DOI: 10.1080/09614524.2019.1654979
15
Tavneet Suri, Jenny Aker, Catia Batista, Michael Callen, Tarek Ghani, William Jack, Leora Klapper, Emma Riley,
Simone Schaner, and Sandip Sukhtankar (2023). “Mobile Money” VoxDevLit, 2(2)
16
CGAP (2019). Agent Networks at the Last Mile
4
costly. Another more general constraint they face is that Digicel antennas have sporadic
interruptions, bringing the MonCash system to a halt. Customers also face difficulties accessing
their e-wallets when they cannot charge their phones due to a lack of access to electricity.
Village Saving and Loan Associations
VSLAs are uniquely positioned to advance financial inclusion in Haiti given how they have risen in
popularity as a response to the lack of formal financial services available to low-income and rural
customers. Both the Grand’Anse study and the baseline survey of BMGF find that community
banking is the most popular financial solution and is the most trusted “provider” by the
community
17
. However, legal and regulatory standards consider their access and usage informal.
Introduced to Haiti in 2010, VSLAs are finance community groups that, in little over a decade, have
grown to at least 10,000 with around 250,000 active members: in 2022, more than 1,000 VSLAs
were identified in Grand’Anse (see appendix for further details on PSARA’s VSLA diagnostic survey,
digitalization, and capacity building initiatives). Like many other Self-Help Groups (SHG) worldwide,
people gather to save
together and take turns borrowing funds. Haiti has an additional category,
the Solidarity Box, where members contribute to an emergency fund to support any members
facing difficulties. The groups vary between 25 and 30 members who have similar objectives, and
71% are composed of women
18
. The group cycles usually last one year, and some can reach
capitalizations of USD 10,000. The operational activity is elementary and manual (not digitized),
where cash is kept in boxes and transactions are recorded in books.
Recognizing the importance of VSLAs in Haiti, and the potential they have in creating the desired
savings behaviors and building resilience, one of PSARA's components aims to support these
groups from an operational perspective and encourage them and their members to use DFS. As
part of the capacity-building work stream, the program targets existing and new VSLAs, where
PSARA beneficiaries participate, and trains them to strengthen their capabilities to:
x Increase the financial security of households through the provision of mechanisms and
financial resources accessible and adapted to their needs.
x Provide VSLA members access to credit for investment purposes and to be able to respond
to personal emergencies or shocks.
x
Create a space for discussions on topics related to gender roles in decision-making
regarding household resources, money in the home, and the importance of harmony
within the home for financial well-being.
It should be highlighted that only 2% of VSLAs have an account at a formal financial institution.
This brings many disadvantages, among which are higher risks of theft or loss of funds due to
17
Bill & Melinda Gates Foundation, PAM Project (April 2022). PSARA Beneficiary Baseline Survey Report
and World Food Programme (2022). Analysis of barriers to digital financial inclusion and economic empowerment
of women in Grand'Anse.
18
Results of the formative study on financial inclusion for PSARA/ Klere Chimen
5
natural disasters, as well as it can be a missed opportunity for formal providers to access the
financial behavior of individuals or use the funds saved as collaterals, which can help them build a
credit history and in turn the possibility of accessing formal financial services.
In recognition of the role that VSLAs play in their communities and their lack of connection for
formal financial services, there are existing initiatives to digitize the VSLA's record keeping and
transactions. MonCash and NatCash provide group money accounts for these groups, while FINCA
and HaitiPay are testing their methodologies. Most often, the groups are given tablets or
smartphones to their loan officers, who record customer data and then transmit it to the platform,
which allows transactions to be monitored and can eventually lead to access to capital of formal
financial institutions or create a credit history for individuals that can then help them access more
traditional financial products
19
.
1.2 Research Background
The analysis primarily focuses on the data derived from the PSARA baseline survey. To supplement
the survey, the report uses the Human Deprivation and Vulnerability Index constructed as part of
the
SIMAST social registry, the VSLA diagnostic survey, and the Post-Distribution Monitoring (PDM)
surveys from beneficiaries that received the payments in cash and those who used MonCash for
funds disbursement.
1.2.1 PSARA Baseline Survey
The PSARA project incorporates an impact evaluation study to rigorously measure the impact that
Klere Chimen interventions will have on beneficiaries and inform a potential program scale-up.
This report will use its baseline survey as the primary resource for analyzing the current financial
inclusion landscape in the beneficiary population. Two questionnaires comprise the survey: i)
Households and ii) Women and Children. Both were collected in two enumerator field deployment
stages: the first was completed between July and August 2022, and the second one from
November to December 2022.
Informed by statistical power calculations, a sample of households was drawn from the social
registry SIMAST. The households were drawn around (on each side of) the INPV score threshold
determining eligibility for the Klere Chimen program. A household reserve list was created for
situations where households were absent or refused to participate in the survey. The survey is,
therefore, not representative of the whole Haitian population or the population
of the Grand’Anse
department. Instead, the sample was defined to be able to estimate best the welfare impact of
the Klere Chimen cash transfer program on beneficiary households. The size of the survey is
nonetheless large enough to generate informative statistics on the vulnerable population targeted
by the program. This analysis will consider 11,684 responses from beneficiaries, adult women that
live in the same household, and adult heads of household (male or female).
19
VSLA training manual
6
Each household member had to complete the demographics section of the household
questionnaire. The head of household completed specific sections, including questions on access
and usage of financial services. Furthermore, all the women in the household answered the
Women and Children questionnaire and included a section on financial inclusion, and so, the
responses of the analysis included the responses of all the women of the household, and only the
responses of men who are the heads of the household. Whenever the head of the household was
a woman, they only answered the financial inclusion questions of the household questionnaire to
avoid duplications. The analysis pools the data of all beneficiaries; that is, the is no differentiation
if more than one respondent belongs to the same household. It does not consider potential intra-
household dynamics affecting financial inclusion or other relevant variables, such as mobile
ownership.
The financial inclusion questions focus on access to FSPs accounts and MMOs e-wallets, and usage
indicators are based on savings, payments, and borrowing. Finally, the questions include "why not"
sections relating to account ownership, savings, and credit that complement the analysis of
barriers to accessing products and the perceived quality of the services. The questionnaires also
explore beneficiaries’ participation in VSLAs.
Demographic variables such as gender, age, geolocation, education, and economic activity will be
used to compare the levels of financial inclusion across the different segments. In addition, the
literature suggests that characteristics such as mobile ownership, ID, receiving remittances , and
having previously received social assistance positively affect financial inclusion. Therefore, the
analysis will also include these variables. Finally, the vulnerability level of the household can also
affect the level of financial inclusion; the report will also explore evidence of this.
1.2.2 SIMAST Social Registry Survey
The MAST’s social registry, named the Information System of the Ministry of Social Affairs and
Labor (SIMAST) and conceived in 2014, is the main government database of households in
situations of deprivation and vulnerability. As of November 2022, the SIMAST covers about 25%
of the Haitian population. The report will use this data to match the beneficiaries in the baseline
survey with the level of vulnerability of their households
20
.
20
The SIMAST methodology generally relies on municipality census sweeps to collect demographic and socio-
economic data. After data is collected, a proxy-means test (PMT) algorithm is run to determine the Haitian
Deprivation and Vulnerability Index (HDVI). Based on 20 socioeconomic and demographic indicators, the index
classifies households by degree of vulnerability into four categories: non-vulnerable, less-vulnerable, mid-
vulnerable, and most-vulnerable.
7
1.2.3 Post Distribution Monitoring Surveys (e-money and cash disbursements)
The PSARA program conducts Post-Distribution Monitoring (PDM) surveys for a random sample of
e-money and cash disbursement recipients after payment cycles.
The PDM e-money surveys are used to monitor the uptake of DFS (beyond cashing out the subsidy)
and the quality of MonCash’s service and its agents. The surveys used for this report were
conducted in January and February 2023 for the cycle of payments of December 2022 and January
2023 and jointly covered 303 beneficiaries in 10 municipalities. The surveys were deployed two
weeks after the funds were disbursed to give enough time for beneficiaries to collect them at a
CICO agent point or use it digitally. They were conducted by phone by the WFP and the MAST staff.
For the PDM surveys on cash-in-envelope disbursals, the interviews were conducted on-site after
the beneficiaries collected PSARAs subsidies in the form of cash. The data includes responses from
364 beneficiaries in 11 municipalities for the December 2022 and March 2023 cycles.
1.2.4 Village Savings and Loan Associations Diagnostic
Survey
As previously mentioned, the PSARA project has a program dedicated to supporting and
strengthening VSLAs in the region of Grand’Anse. This report will include data on the initial
diagnosis of the current landscape of VSLAs in the region. The survey was collected in May 2022
and included 1,035 such organizations. More details of the survey results can be found in the
appendix.
8
2. Research Findings
2.1 Access, Usage and Quality of Financial Services
Access
Consistent with previous research, the PSARA baseline survey results reveal low levels of financial
inclusion. Overall, only 20% of respondents have an account at an FSP
21
. A higher percentage, 39%,
own or have used a mobile money account with an MMO. When looking at informal institutions,
VSLAs, 30% of respondents have participated in a group.
These results are somewhat consistent with different studies (including the 2016 representative
survey from The World Bank mentioned in the research context section) . The exact percentages
found in other studies differ from the results found here as the populations under review are
different; however, they all show lower penetration of traditional financial institutions and better
penetration of mobile money accounts and VSLAs. For example, the BMGF study on PSARA
subjects finds that 12% of beneficiaries have a financial institution account, and 40% own a mobile
money account. Interestingly they find that 64% use VSLA groups, which is double what the PSARA
baseline data indicates.
Of those respondents that confirmed having a formal account, 59% use an FSP,
and 41% use an
MMO. Banks are the most popular FSP, followed by cooperatives and credit unions. It is also worth
highlighting that there are only three bank branches in Grand’Anse, and they are all concentrated
in downtown Jérémie. Regarding mobile money, MonCash is the most popular provider used by
respondents, with 40% using its mobile wallet (usage of NatCash and Lajan Cash, also MMOs, is
practically non-existent among program beneficiaries).
21
The way the survey asked about FSPs and MMOs accounts may have created some confusion among respondents.
The household questionnaire first asks about knowledge and usage of mobile money and then follows with a
question about having a formal account (FSPs and MMOs). There is a possibility that respondents got confused and
thought that the second question was only inquiring about financial institutions since a higher percentage of
respondents answered that they have more of the former than the latter, which is inconsistent with the percentage
of respondents confirming they have a mobile money wallet and other recent studies. Furthermore, the mobile
money questions were not asked in the Women and Children questionnaire; therefore, i) there could be a
difference in the interpretation of the question (as aforementioned), and ii) there is only data for half of the sample
on those questions.
9
F
IGURE 1: DISTRIBUTION OF BENEFICIARIES WHO HAVE A FORMAL ACCOUNT BY DFS PROVIDER
Source: Author’s calculation based on the PSARA Baseline Survey Data
The survey respondents face various voluntary and involuntary barriers to accessing financial
services. Most significantly, over 25% of those who do not have an FSP account argue that they do
not have the required documentation, and 19% claim insufficient funds as the main reason. This
is followed by 13% who do not have a phone and 7% who live far away from a financial institution.
FIGURE 2: REASONS RESPONDENTS DON'T HAVE AN ACCOUNT AT AN FSP
Source: Author’s calculation based on the PSARA Baseline Survey Data
41%
40%
16%
2%
1%
0%
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
Bank MonCashCooperative/
Credit Union
Microcredit
Institution
NatCashLajan Cash
25%
19%
13%
7%
2%
1%
0% 5% 10% 15% 20% 25% 30%Does not have required documents
Insufficient funds
No phone
Distance to financial institution
Doest understand products
Not Interested
10
A qualitative study commissioned by the WFP on the barriers to financial inclusion and
empowerment of women in Grand’Anse
22
finds that lack of funds is the most pervasive reason for
exclusion. Furthermore, the study highlights the lack of availability of services, lack of information,
and distrust in providers as other important variables.
When looking into mobile money accounts, a third of the beneficiaries cite the lack of a phone as
the primary reason for not having an e-wallet; 17% argue having no knowledge, and 15% of the
respondents say that not having electricity is the main reason. No mobile agents close by (12%),
no savings (7%), and not having anyone to send money to (5%) are other reasons provided.
Interestingly not having an ID (4%) and no trust (2%)
23
are very low.
F
IGURE 3: REASONS FOR NOT HAVING A MOBILE MONEY ACCOUNT
Source: Author’s calculation based on the PSARA Baseline Survey Data
Usage
The PSARA survey also reveals usage trends among the participants, specifically regarding
transfers (which can be either P2P – person to person - and G2P – government to person), savings,
and borrowing.
Transfers
Mobile money is mainly used to make transfers and cash-in cash-out transactions: 66% use the
service to make withdrawals, 59% to receive money, and 38% to send money. Only 10% of
22
World Food Programme (2022). Analysis of barriers to digital financial inclusion and economic empowerment of
women in Grand'Anse
23
The formative PSARA study finds consistent results where respondents argue that the lack of access to mobile
phones or electricity to charge them, low digital literacy skills, and lack of ID as the main reasons not to have e-
wallets.
32.2%
16.6%
14.6%
12.1%
7.1%
5.3%
3.6%
1.9%
0.4%
0.4%
0.3%
0.2%
0.0%5.0%10.0%15.0%20.0%25.0%30.0%35.0%
No Phone
No Knowledge
No Electricity
No Mobile Agent
No Savings
No One To Send To
No ID
No Trust
Uncertainty on opening hours
Not Interested
Security risks
Long Lines
11
respondents use e-wallets to save, while bill payments are rarely made. Other services, like
merchant payments, are nonexistent. This is also consistent with the BMGF baseline study for
PSARA, where withdrawals is the most common service used, followed by making or receiving
payments. Paying for public services (water, electricity, etc.), paying in stores, or buying insurance
are nonexistent. Similarly, the Women in Grand’Anse study finds that 72% of participants have
used financial services to send and receive money.
F
IGURE 4: SERVICES USED WITH MOBILE MONEY
Source: Author’s calculation based on the PSARA Baseline Survey Data
Savings
21% of participants with FSP accounts confirm they have used it to save; of those that have yet to
save, 88% mention insufficient money for this purpose. Interestingly, when looking at informal
financial services, that is, VSLAs, 92% of those that have participated have saved. This is a
significant finding on participants' preferences regarding where to save and the perception that
they have enough money to keep at a VSLA, but it is not enough when thinking about financial
institutions.
66%
59%
38%
10%
1%
0%
10%
20%
30%
40%
50%
60%
70%
Withdrawal Receipt of
money
Sending money Saving Bill payment
12
FIGURE 5: RESPONDENTS’ REASONS FOR NOT SAVING BY PROVIDER
Source: Author’s calculation based on the PSARA Baseline Survey Data
Credit
As evidenced in other research, one of the most interesting variables is borrowing, given its
popularity among participants. The World Bank 2016 survey finds that around 50% of respondents
borrowed; however, only 10% did so from an FSP. Rural households are also more likely to have
borrowed; however, 60% of the households in this segment report having borrowing being over-
indebted
24
.
From the PSARA survey, 31% of the sample confirmed borrowing. Of these, 78% did so from a
VSLA, followed by 17% who borrowed from friends and family, and under 3% from a formal
financial services provider. For those who have not taken out a loan, 28% fear debt, 20% argue
there are no providers in the area; and 11% do not meet the requirements. This product's level of
informality reveals a significant unsatisfied need from this population regarding formal financial
services, creating an opportunity for DFS providers to better serve this segment with products that
align with their needs.
24
World Bank Group (2019). Financial Capability and Inclusion in Haiti. Results of a Demand-side Survey
88%
3%
2%
0%20%40%60%80%100%
Insufficient funds
Long distance to financial
institution
Insufficient Documentation
Formal Savings
47%
32%
6%
0%10%20%30%40%50%Insufficient funds
Does not meet
requirements
Long distance to VSLA
Informal Savings
13
F
IGURE 6: BORROWING SOURCES RESPONDENTS USE
Source: Author’s calculation based on the PSARA Baseline Survey Data
Further looking at the borrowing needs of this population can shed light on the type of products
they need and if, indeed, extending credit is the right solution. For example, 43% of respondents
stated they needed a loan to cope with challenging times as the main reason. Borrowing is not an
optimal coping mechanism: savings and offering insurance products are better suited for these
situations. With these products, people will avoid paying interest and falling into over-
indebtedness cycles if the problems are solved ex-ante. Others borrow for educational (15%) and
medical (10%) expenses; this reason could again be met with a better strategy, such as savings to
smoothen consumption, rather than borrowing. A last segment of beneficiaries borrows to start a
business (21%) or need an agricultural loan (11%); both reasons are more aligned with a healthy
strategy for seeking a loan, as it is presumed that the additional funds will be used to increase their
working capital and will have the means to repay.
VSLA
78%
Friends & Family
17%
Financial
Institution
3%
Neighbor
1%
Tipa
1%
14
F
IGURE 7: RESPONDENTS’ REASONS FOR BORROWING
Source: Author’s calculation based on the PSARA Baseline Survey Data
Other studies also show that Haitians, in general, borrow for daily expenses: an impact evaluation
finds higher borrowing percentages, with 62% of the households under their study borrowing
funds to purchase food, 31% for education, and 24% for medical expenses
25
.
Quality
The PSARA baseline survey does not have direct questions regarding the quality of formal financial
services. However, insufficient funds is a frequently cited reason for not having accounts, not
making payments, and not savings with formal providers (while the story differs for VSLAs). This
can allude to the fact that customers do not feel served by formal providers or that the products
are not aligned with these segments' needs. A similar hypothesis can be obtained for borrowing:
this is the most used product; however, more than three quarters prefer VSLAs, and less than 3%
get a loan from formal sources. Finally, most of the respondents with an active loan use the funds
for purposes that could be better suited by savings or insurance products.
Quality of
MonCash Service
Since MonCash is the only DFS provider currently being used by PSARA, there is more data that
can shed light on the experience of beneficiaries that have used the service to receive the cash
transfer. The PDM survey shows that the perception and quality of the service provided by this
MMO is high. Of the 301 beneficiaries interviewed, all but five thought it was favorable or very
favorable to receive the funds digitally, and 93% were satisfied or very satisfied with the assistance
they received. The BMGF beneficiaries survey also finds good customer satisfaction, where 76%
of users are happy with the MonCash services (those who are not satisfied mention lack of access
25
IMPACT (2021) Baseline Report: Evaluation of the Emergency Cash Transfer Program in Haiti
Coping with hard
times
43%
Starting a
business
21%
Educational
expenses
15%
Agricultura loan
11%
Medical expenses
10%
15
to a phone or laptop, insufficient knowledge, and network difficulties while withdrawing cash as
the main issues).
The PDM data also shows that 87% of customers had no issues with the transaction, and they all
argued that they received good service - some indicated that the agent helped them perform the
transaction or did it for them -. 12% of respondents experienced difficulties, and only two
customers reported that the transaction didn’t go through. Of those with problems withdrawing
funds, 62% blamed the long waiting lines, and the rest had issues manipulating the phone or
presenting the code to the agent. In this regard, 15% of the sample had to wait less than 5 minutes
to collect the funds; 35% between 5 and 15 minutes; 25% between 15 and 30 minutes; 17% up to
one hour; and 10% more than one hour.
FIGURE 8: WAIT TIME TO WITHDRAW PSARA BENEFIT PAYMENTS AT A MONCASH AGENT (PDM DATA)
Source: Author’s calculation based on the Post Distribution Monitoring Survey Data
When looking more specifically at the respondents of the PDM survey, who are traveling
to the agents
exclusively to withdraw the subsidy, 36% of the sample traveled less than 30 minutes walking; 26% took
between 30 to 60 minutes, and 31% needed to take private or public transport. Moreover, 39% of
respondents know to have 1 or 2 agents nearby, 45% argue that they do not have an agent conveniently
located, and 3% don’t know.
15%
35%
24%
17%
10%
0%
5%
10%
15%
20%
25%
30%
35%
40%
Less than 5
minutes
5 -15 minutes15 - 30 minutes30 - 60 minutesMore than 60
minutes
16
F
IGURE 9: DISTANCE TO MONCASH AGENT (PDM DATA)
26
Source: Author’s calculation based on the Post Distribution Monitoring Survey Data
Beyond cash-in and cash-out transactions of subsidies, the PDM data shows that 74% use
MonCash for additional services, and most are satisfied or very satisfied with the service. 20%
know merchants where they can pay with their wallets, and 12% have used MonCash to pay for
goods and services.
Outside the collection of PSARA’s benefits, the PSARA baseline survey (which was collected before
the program’s disbursals started) shows that around half of those that use the service live within
60 minutes of the agents, and the other half take more than one hour to get to a service point.
Transport costs can be high for some respondents; half of the sample spent more than 250
Gourdes in transportation costs (for reference, this is around USD 1.62; the estimated earning per
day is less than a dollar for more than half of the population).
26
In contrast to those that receive the subsidy in cash, 3% live within 10 minutes from the cash disbursal site; 14%
must walk between 10 and 30 minutes; 48% between 30 and 60 minutes; the remaining beneficiaries took over an
hour to travel, and one participating reported taking up to 9 hours.
16%
20%
26%
31%
0%
5%
10%
15%
20%
25%
30%
35%
Walking distance less
than 10 minutes
Walking distance
from 10 - 30 minutes
Walking distance
from 30 - 60 minutes
Via taxi-moto/public
transportation
17
F
IGURE 10: TRAVEL TIME TO NEAREST MONCASH AGENT AND ESTIMATED COST OF TRANSPORT (PSARA BASELINE DATA)
Source: Author’s calculation based on the PSARA Baseline Survey Data
Despite all the positive aspects that MonCash provides, there is room for improvement,
particularly in the accessibility of agents and the availability of use cases for digital payments.
Concerning the former, MonCash needs to improve the capillarity of its agent network in the
region of Grand’Anse. From the PSARA baseline survey, 12% of customers argue that no agents
are nearby as the main barrier to accessing the service, and 50% of respondents take longer than
one hour to get to an agent; for some, transportation costs are prohibitively high. For the latter,
although there are some signs of beneficiaries transacting digitally, this is where the most progress
needs to be made. From the PSARA baseline survey and BMGF, there is virtually no evidence of e-
wallet usage beyond cash-in cash-out. The PDM survey reveals that 88% of beneficiaries
immediately withdraw all the funds. Of those that left funds behind, unfortunately, 12 did so
because the agent didn’t have enough
cash at hand. However, 17 voluntarily left some funds in
the e-wallet for expected or unexpected expenses, which could be interpreted as a sign of some
level of sophistication and trust in the wallet.
2.2 Usage and Access Depends on Demographic Characteristics
Gender
The baseline survey respondents are 65% women and 35% men. As previously mentioned, the
over-representation of women is because all women in the households answered the sections
regarding financial inclusion, while only the men who are heads of households did so.
Consistent with the literature (both from Haiti and internationally), women usually fare worse in
financial inclusion indicators. The results show a significant gap in FSP accounts, with men being
twice as likely to have one compared to women, and mobile money account ownership, with a
difference of 15 percentage points. The gender gap is significantly reduced regarding VSLAs,
probably because these community groups have been historically targeted toward women.
Research also finds that women strongly prefer these informal services to FSPs products.
Regarding usage, many women have confirmed they have received payments and have formal
savings. In contrast, men are more likely to
save in a VSLA and borrow. Interestingly, the data
30%
21%
26%
23%
0%
10%
20%
30%
40%
Less than 30
minutes
Between 31
and 60
minutes
Between 61
and 120
minutes
More than
120 minutes
Travel Time to Agent
0
20
40
60
80
- 1,000 2,000 3,000 4,000
Number of Respondents
$ Gourdes
Estimated Cost of Transport
18
shows that women are more likely to use formal products (at least payments and savings), pointing
to access as a bigger barrier than usage.
F
IGURE 11: ACCOUNT OWNERSHIP AND USAGE BY GENDER
Source: Author’s calculation based on the PSARA Baseline Survey Data
A recent study in Grand’Anse focused on financial inclusion and women's empowerment sheds
light on why these differences exist
27
. The main reason for exclusion relates to women’s principal
economic activities (agricultural products, social and the solidarity economy), disproportionate
household responsibilities, aspirations, social norms, and ability to move freely. Furthermore,
women also perceive that the current products in the market are inadequate to meet their needs;
providers are not interested in servicing them and do not describe their products well. Finally,
women fare lower in financial and digital literacy, creating an additional barrier to the usage of the
products. The Formative study PSARA/ Klere Chimen confirms these hypotheses
28
. Finding
mechanisms where women feel more included and their needs are addressed will be important
to reduce the gender gap.
Age
Only adults are eligible to open FSPs or MMOs accounts; hence the analysis will focus on this
population.
Half of the sample is aged between 18 and 39 years, followed by 30% of respondents
between 40 and 64 years of age; 11% of the sample is at least 65 years old (considered “elderly”
by the program).
Account ownership varies by age group, with beneficiaries between 40 and 59 tending to have
more FSPs, mobile money accounts, and have participated in VSLAs. Beneficiaries between 18 and
39 and those older than 65 are similar regarding access. Usage shows a more marked difference
27
World Food Programme (2022). Analysis of barriers to digital financial inclusion and economic empowerment of
women in Grand'Anse
28
Action Aid, Care (2022) Results of the formative study on financial inclusion, health and nutrition practices
Social Protection for Increased Resilience (PSARA / Clear Path)
14%
34%
29%
39%
23%
91%
28%30%
49%
32% 32%
15%
94%
37%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Bank
Account
Mobile
Money
Account
VSLA
Account
Received a
Payment
Formal
Savings
VSLA
Savings
Loan
Account Ownership by Gender
FemaleMale
19
for digital payments, with the youngest leading the group. Savings formally and informally are
virtually the same across all age categories. Beneficiaries between the ages of 40 and 59 are more
likely to have a loan, and the eldest are the least likely.
F
IGURE 12: ACCOUNT OWNERSHIP AND USAGE BY AGE GROUPS
Source: Author’s calculation based on the PSARA Baseline Survey Data
Location
The communes of Abricot, Anse d'hainault, Bonbon, Chambellan, Dame Marie, Les Irois, Mafranc,
and Moron are considered the western part of the region, and Beaumont, Corail, Jeremie, and
Roseaux, considered the east of Grand'Anse. The distribution of the PSARA Baseline survey sample
by commune is as follows:
F
IGURE 13: GEOLOCATION OF RESPONDENTS BY COMMUNE
Source: Author’s calculation based on the PSARA Baseline Survey Data
17%
38%
28%
39%
21%
92%
30%
25%
42%
35%
34%
20%
93%
35%
18%
36%
25%
28%
19%
90%
25%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Bank
Account
Mobile
Account
VSLA
Account
Received
Payments
Formal
Savings
VSLA
Savings
Loans
18-3940-64>65
20
The survey shows that owning and using financial services is slightly higher for those living in the
east. This could be explained by the fact that the eastern part of the region is closer to Jeremie,
the capital of Grand’Anse, and has a better road system, making these communes more connected
to the national economy.
FIGURE 14: PRODUCT OWNERSHIP AND USAGE BY REGION
Source: Author’s calculation based on the PSARA Baseline Survey Data
Education
23% of respondents do not have any education; almost 60% completed primary, and the
remaining 17% have secondary studies and above. This category shows the most significant
relationship with financial inclusion across all demographic indicators. Whereas only 13% of
respondents with no education have a formal account, those with secondary education and above
are more than twice as likely to have such an account. When disaggregating by type of account,
consistent with the general findings, mobile accounts are more prevalent across all levels of
education than bank accounts. VSLAs participation has the least difference by education level.
19%
36%
28%
33%
18%
90%
29%
22%
42%
31%
39%
23%
95%
34%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Bank
Account
Mobile
Money
Account
VSLA
Account
PaymentsFormal
Savings
VSLA
Savings
Loans
WestEast
21
F
IGURE 15: ACCOUNT OWNERSHIP BY LEVEL OF EDUCATION
Source: Author’s calculation based on the PSARA Baseline Survey Data
When looking at account usage by the level of education, payments and borrowing follow the
ownership trend, with higher education correlated with a higher percentage of usage. Formal
savings is the lowest product used, and the likelihood of someone with a secondary education
using the product is marginally higher. Savings at VSLAs is, as expected, the most used product,
and agnostic to the level of education.
FIGURE 16: ACCOUNT USAGE BY LEVEL OF EDUCATION
Source: Author’s calculation based on the PSARA Baseline Survey Data
13%
30%
25%
20%
38%
30%
32%
58%
34%
0%
10%
20%
30%
40%
50%
60%
70%
Bank Account Mobile Money Account VSLA Account
No EducationPrimary EducationSecondary Education
25%
20%
90%
27%
35%
20%
93%
32%
52%
23%
92%
33%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Payments Formal Savings VSLA Savings Loans
No EducationPrimary EducationSecondary Education
22
Employment Status
Regarding the main economic activities of the respondents, 52% of the sample are self-employed,
22% are voluntary or involuntarily unemployed, 19% work in household-related activities, 5% are
students, and only 2% receive a formal salary.
FIGURE 17: DISTRIBUTION OF ECONOMIC ACTIVITIES
Source: Author’s calculation based on the PSARA Baseline Survey Data
Financial inclusion indicators vary greatly by employment status. Beneficiaries that receive a salary
are significantly more likely to own and use an account for payments and borrowing. However, it
is worth highlighting that only 161 survey respondents fall into this category. Self-employed people
are the second group with the most ownership, and participants who are unemployed or
dedicated to the household are the most financially excluded.
Unemployed
22%
Student
5%
Self-Employed
52%
Salaried
2%
Household
19%
23
F
IGURE 18: ACCOUNT OWNERSHIP AND USAGE BY ECONOMIC ACTIVITY
Source: Author’s calculation based on the PSARA Baseline Survey Data
2.3 Vulnerable Households are Less Likely to have Financial Products
PSARA also prioritizes targeting persons with disabilities, of which 7% of respondents report
belonging to this category. The analysis shows that this group is more financially excluded across
all the variables under study. According to qualitative research
29
, persons with disabilities perceive
prejudices from society that excludes them from the financial system. Furthermore, beyond
product suitability, provider locations are often not adapted to their situation, and employees are
not trained to serve them. In cases of more acute disabilities, persons with disabilities depend on
relatives for all financial activities.
29
World Food Programme (2022). Analysis of barriers to digital financial inclusion and economic empowerment of
women in Grand'Anse
56%
75%
39%
58%
22%
98%
38%
24%
43%
37%
33%
22%
94%
39%
7%
37%
23%
45%
20%
89%
22%
18%
37%
21%
35%
20%
87%
21%
9%
28%
25%
41% 20%
90%
26%
0%
20%
40%
60%
80%
100%
120%
Bank
Account
Mobile
Money
Account
VSLA
Account
PaymentsFormal
Savings
VSLA
Savings
Loans
SalariedSelf-EmployedStudentUnemployed Household
24
F
IGURE 19: PRODUCT OWNERSHIP AND USAGE FOR PERSONS WITH DISABILITIES
Source: Author’s calculation based on the PSARA Baseline Survey Data
To measure the overall vulnerability of the household and its relationship with financial inclusion,
the report will use the Haitian Deprivation and Vulnerability Index, or HDVI, constructed using the
SIMAST database. The HDVI proxy-means test assigns each household a number from 0 to 1, which
is used to classify households into four vulnerability categories. Consistent with PSARA objectives
and the sampling strategy for the impact evaluation of the program, the baseline survey comprises
51% of the most vulnerable families and 45% of semi-vulnerable households; less than 3% are
slightly or not vulnerable. Provided that the vast majority of households are in the first two
categories, the analysis will compare the level of financial literacy between these two groups.
F
IGURE 20: VULNERABILITY INDEX DISTRIBUTION
Source: Author’s calculation based on the PSARA Baseline Survey Data
26%
42%
23%
25%
15%
91%
29%30%
50%
34% 32%
16%
93%
37%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Bank
Account
Mobile
Money
Account
VSLA
Account
PaymentsFormal
Savings
VSLA
Savings
Loans
YesNo
Most
Vulnerable
47%
Mid Vulnerable
51%
Less Vulnerable
2%
Non Vulnerable
0%
25
The analysis does not show any evidence of significant differences in terms of ownership and usage
of financial services. Only ownership of a mobile money account and using services are slightly
higher for mid-vulnerable households.
FIGURE 21: PRODUCT OWNERSHIP BY VULNERABILITY INDEX
Source: Author’s calculation based on the PSARA Baseline Survey Data
2.4 Lack of Formal IDs and Mobile Phones Create Barriers to Digital Financial Inclusion
Ancillary infrastructure, like having a formal ID, a mobile phone, or access to electricity, can enable
the demand for financial services as they are often prerequisites for ownership and usage of
accounts
30
. For financial institutions and mobile money operators, IDs are required to open an
account, with 45% of beneficiaries not fulfilling this requirement. For mobile money wallets,
customers need a mobile number and a phone or internet connection from where to access the
account; in the case of surveyed population, 64%
31
own a mobile, and a previous study estimates
that only 35% of the population in Haiti has Internet access (this percentage will be significantly
lower for the rural and poorer populations as is the case of PSARA
beneficiaries)
32
.
Mobile Phone Ownership
As expected, having a mobile phone has the most significant correlation of all the variables
analyzed regarding access to formal financial products, especially those concerning mobile
accounts and payments, with 59% of those that have a mobile also having an e-wallet (as opposed
to 5% of those that do not have a phone – these cases usually happen when a person has a SIM
30
IMPACT (2021) Baseline Report: Evaluation of the Emergency Cash Transfer Program in Haiti
31
The ownership of mobiles is constructed using 3 questions of the PSARA baseline survey: Question 5 of the HH
questionnaire, Question 12 of the Financial Inclusion Section for the heads of household, and Telephones portables
questions from the Femmes questionnaire.
32
World Food Programme (2022). Analysis of barriers to digital financial inclusion and economic empowerment of
women in Grand'Anse
26
card but does not own a phone per se). Similarly, 45% of mobile owners have made a payment,
while only 6% of those that do not have a phone have made so. Mobile ownership is also positively
correlated with having FSP and VSLA accounts. Interestingly, formal saving is negatively correlated
with having a mobile phone. Finally, there is no correlation with VSLAs as these groups tend not
to be digitized and rely heavily on cash.
F
IGURE 22: PRODUCT OWNERSHIP AND USAGE BY OWNERSHIP OF A MOBILE
Source: Author’s calculation based on the PSARA Baseline Survey Data
On the demand side, beneficiaries see a clear link between mobile phone ownership and access
to financial services, as 21% of respondents who do not have mobile money accounts cite not
having a mobile phone as the main reason, and 16% of those that do not have a bank account
argue the same.
Formal Identification
As previously mentioned, the PSARA program made an executive decision on November 2022 to
opt-in to digital payments as the default payment method for all beneficiaries with a valid National
ID. However, given that a
large share of beneficiaries does not have an ID, hence they cannot have
an e-wallet, many continue to receive benefits through cash in envelopes. Furthermore, it is
essential to highlight that as of December 2022, a circular published by the Central Bank of Haiti
no longer allows customers to open a simplified mobile money account with reduced KYC
requirements. For any new account, customers must now have a National ID, passport, or driver’s
license; have a SIM card; and fill out an application form. Moreso, registration must be completed
at an authorized MonCash agent or a Digicel store. This new development in regulation has
hindered PSARA’s objective of fully digitizing benefits.
The PSARA baseline data, which was collected before either of these two events, does show a
positive relationship between having an ID and an account at a formal DFS provider. As would be
33%
59%
34%
45%
20%
92%
35%
1%
5%
22%
6%
26%
92%
24%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Bank
Account
Mobile
Money
Account
VSLA
Account
PaymentsFormal
Savings
VSLA
Savings
Loans
YesNo
27
expected, there is no significant relationship in usage, as ID is an access and not a usage barrier.
Furthermore, VSLAs present virtually no difference, most likely due to the nature of VSLAs being
community groups with fewer, and informal, requirements.
FIGURE 23: PRODUCT OWNERSHIP AND USAGE BY ID
Source: Author’s calculation based on the PSARA Baseline Survey Data
Given the importance of these two prerequisites in access to formal accounts, national IDs and
mobile phones, a deep dive was made in the analysis to understand if any specific demographic is
more affected by these barriers. Interestingly, the widest gaps in both IDs and owning a mobile
phone are between men and women, and of persons with disabilities. PSARA should prioritize
removing the ID and mobile phone barriers for beneficiaries in these categories.
2.5 Remittances and Social Assistance Programs Positively Correlate with DFS Usage
The literature also provides evidence that being a recipient of remittances or having previously
participated in a social assistance program (including G2P) could positively correlate with financial
inclusion as households likely used a financial intermediary as part of these activities. Per the
beneficiaries’ responses, few confirm having received remittances or previously participated in a
social assistance program, with 5% and 9%, respectively
33
. The Women in Grand’Anse study sheds
light on the reason behind these low percentages: PSARA beneficiaries usually do not have enough
resources to send a family member to migrate to urban centers or abroad. Furthermore,
33
These low percentages were corroborated with SIMAST data, where only 2% of the PSARA beneficiaries confirmed
receiving remittances, and 1% have been part of a social assistance program.
28
beneficiaries confirm that they have heard about emergency aid but have rarely been able to
benefit from it
34
.
Despite the low percentage of participants confirming receiving remittances, there is a difference
of 20 percentage points in owning a mobile money account. Having a bank or a VSLA account is
also positively correlated with remittances. Regarding usage, receiving payments has the most
significant difference between both populations; formal and informal savings and loans also show
a positive correlation.
FIGURE 24: PRODUCT OWNERSHIP AND USAGE FOR PEOPLE THAT HAVE RECEIVED REMITTANCES
Source: Author’s calculation based on the PSARA Baseline Survey Data
The correlation between financial inclusion and receiving social assistance is not as clear, and there
is evidence that digitizing G2P does not immediately translate into an increase in the usage of
DFS
35
. Of those that have received assistance, 55% have a mobile money account, in contrast to
48% that have not received aid. The difference with receiving payments is 34% vs. 31%. For
borrowing, interestingly, 47% of those that receive this type of assistance are also in debt, while
only 36% of those that do not
receive assistance also use this product.
34
World Food Programme (2022). Analysis of barriers to digital financial inclusion and economic empowerment of
women in Grand'Anse
35
CGAP, G2Px, World Bank Group (2022) Next Generation G2P Payments. Building Blocks of a Modern G2P
Architecture
36%
69%
37%
48%
24%
97%
41%
29%
48%
33% 31%
15%
92%
37%
0%
20%
40%
60%
80%
100%
120%
Bank
Account
Mobile
Money
Account
VSLA
Account
PaymentsFormal
Savings
VSLA
Savings
Loans
YesNo
29
F
IGURE 25: PRODUCT OWNERSHIP AND USAGE FOR PEOPLE THAT PREVIOUSLY RECEIVED SOCIAL ASSISTANCE
Source: Author’s calculation based on the PSARA Baseline Survey Data
28%
55%
42%
34%
15%
93%
47%
30%
48%
32% 31%
16%
93%
36%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Bank
Account
Mobile
Money
Account
VSLA
Account
PaymentsFormal
Savings
VSLA
Savings
Loans
YesNo
30
3. Recommendations
Based on the analysis of four different data sources and an extensive literature review, the main
conclusion is that there is no one-size-fits-all solution to increase the demand for access and usage
of DFS among beneficiaries. PSARA must design different priority actions to meet each customer
in their digital and financial journeys. Furthermore, the research also highlights that the channel
strategy is vital for success and that MMOs, particularly MonCash (at least in the short term) are
the best positioned to advance financial inclusion among PSARA beneficiaries. Finally, VSLAs can
play an important role in increasing the trust and daily usage of DFS among beneficiaries.
3.1 Priority Actions to Increase the Demand for DFS
Four pivotal stages, two regarding access and two regarding usage, were identified to get a
customer from zero to full access and empowerment to use DFS (see figure below). Each segment
must be addressed by a different priority action to advance them through their digital and financial
journeys . Support from policymakers and regulators will be critical to remove the initial barriers
to access, while, as beneficiaries “climb up the
pyramid”, DFS providers will be essential in creating
a robust DFS ecosystem where the available products and services are attractive to customers,
and CICO agent networks are sustainable.
FIGURE 26: CUSTOMER SEGMENTATION BASED ON DIGITAL AND FINANCIAL ACCESS AND USAGE
Priority Action 1: Support the promotion of use cases for beneficiaries who have e-wallets and
already perform digital transactions
The primary objective for this segment is to promote digital transactions through attractive
services to these customers. PSARA can support this effort by providing data on this population’s
31
most prevalent use cases and, given PSARA’s extensive field presence through WFP, officers can
also help DFS providers identify potential merchants, schools, and healthcare facilities interested
in receiving payments digitally, or being recruited as agents. From the data analysis and supporting
research, below are some needs identified that could help DFS providers better guide their
investments:
Payments
The results show that beneficiaries who have the MonCash e-wallet and use it, have notably high
customer satisfaction. The PDM survey reveals that 80% of these beneficiaries know that MonCash
funds can be used digitally, and some are already doing it. Furthermore, it also provides evidence
that 91% of beneficiaries use PSARA funds to purchase food, followed by 27% who repay loans;
25% to pay for school fees and 9% for health care, and 14% save them.
MonCash and HaitiPay already offer merchant and bill payment that include these services in other
parts of the country; the goal is to expand them to low-income and rural customers and promote
them in these communities. PSARA should understand the expansion strategies and support
MMOs in setting up merchant payments in
the places where beneficiaries shop, partner with
schools, and health facilities to receive digital payments, and promote VSLA digital payments
(which is the primary source of savings and borrowing for these populations).
Savings
Formal savings products will be tricky to sell to this population. The main competitor of formal
savings is informal savings in VSLAs; any formal savings product needs to provide the same trust,
at least the same returns, provide a path to lending, offer attractive insurance products that mimic
the "solidarity funds", and have the same community trust and “customer service” that these
groups offer.
It will be practically impossible for formal products to compete with the same informal products
that yield significantly greater benefits at Haiti’s current stage of development and financial
inclusion. In the short-to-medium term, as people get more culturally comfortable with formal
providers and the digital ecosystem is more mature, instead of competing head-to-head with
VSLAs, DFS providers should partner with them to digitize their savings/borrowing operations
36
. It
is important to highlight that, from a PSARA’s objectives perspective, it will be very hard to avoid
beneficiaries cashing out a big portion of their
transfers if there is no mechanism for them to save
and borrow digitally from VSLAs.
Credit
Like savings, any formal lending product will need to compete with VSLAs credit. Therefore, to
increase uptake, the terms of the loans need to be at least as attractive as those provided by VSLAs
or work with VSLAs to provide data on customers so other DFS providers can increase the lending
capacity through community banking.
36
UNCDF (2023). Bridging the informal-formal divide in financial services. How going digital is linking the two worlds
in access to finance in rural Uganda.
32
Insurance
The BMGF PSARA baseline study finds that 97% of respondents confirmed they had been victims
of a natural disaster; however, 0% had insurance before and even after the event, and 67% do not
know that such a product exists. Furthermore, this report also provides evidence that many
beneficiaries borrow money to cover unexpected expenses, which can be risky from an over-
indebtedness perspective
37
. There is an urgent need to create insurance products that are simple
to understand, cost–effective, and beneficiaries can trust.
Other Considerations
Finally, the Mobile Money VoxDev Literature Review also finds a positive correlation between
crime and usage of mobile money, where there is evidence that in high-crime cities, the use of
DFS is more prevalent. "Consumers use the mobile money network extensively for extremely
short-term storage (less than 2 hours), probably due to high levels of street crime and burglaries,
and are willing to pay up to 1% of the transaction amount to avoid carrying money in the form of
cash for each extra kilometer, and up to 1.1% to avoid keeping money at home for an extra day."
38
Given Haiti's current situation, this can be
an impactful value proposition to PSARA's beneficiaries.
In fact, the BMGF study finds that the difficulties in making withdrawals from banks in Port-au-
Prince lead to the use of alternatives such as MonCash, which is much more accessible and
discrete, according to the participants
39
. Consistent with this observation, the PDM survey finds
that 90% of people feel safe or very safe traveling to an agent.
Priority Action 2: Increase trust and confidence in using e-wallets to start transacting digitally for
beneficiaries who have e-wallets and cash-out benefits
As of April 2023, a significant portion of beneficiaries belong to this segment. This is due to the
change in PSARA’s program rules, where now every beneficiary with a National ID is required to
use an e-wallet to receive the benefits digitally. Given that barriers to access have been, in theory,
removed and the program includes training courses on financial inclusion, this is the population
where PSARA has the most potential to make an impact on the usage of DFS. PSARA needs to focus
on increasing the beneficiaries’ knowledge and confidence in using the e-wallets beyond cashing
out at
a CICO agent. To solve this barrier, PSARA should:
x Leverage the beneficiaries' financial inclusion training to double down in providing hands-
on experience and demos on how to use the wallet and help them locate their nearest
mobile money agent. Program managers should closely monitor this module and gather
feedback to maximize opening accounts and usage through these interactions.
37
Bill & Melinda Gates Foundation, PAM Project (April 2022). PSARA Beneficiary Baseline Survey Report
38
Tavneet Suri, Jenny Aker, Catia Batista, Michael Callen, Tarek Ghani, William Jack, Leora Klapper, Emma Riley,
Simone Schaner, and Sandip Sukhtankar (2023). “Mobile Money” VoxDevLit, 2(2)
39
Bill & Melinda Gates Foundation, PAM Project (April 2022). PSARA Beneficiary Baseline Survey Report
33
x Deploy "clinics" with DFS providers on cash-disbursal days to help beneficiaries solve
doubts and troubleshoot issues with the e-wallets. MonCash has done this in the past for
other segments of the population
40
. PSARA and the providers should work together to
coordinate the time, place, and materials required to offer this service to beneficiaries.
x Identify VSLAs savvy members (like managers) to become DFS champions and help their
communities open e-wallets and increase their trust and confidence to use them.
x Create programs to incentivize agents to educate customers on digital usage and help
them troubleshoot.
Priority Action 3: Work with policymakers to provide a National ID to beneficiaries who lack this
requirement to open an e-wallet, and work with regulators to create a risk-based Know-Your
Customer (KYC) approach for low-tier e-wallets
The program is at a stage where any beneficiary with a National ID is required to open a wallet and
receive payments digitally, making this lack of documentation the most biding barrier for DFS
access at the moment. This is especially true for women and persons with disabilities, who are the
principal
targets of the program. This has become more critical as of December 2022, when
regulators increased KYC requirements to open e-wallets. PSARA officers have two paths to follow
to reduce this barrier. On the one hand, they can work with regulators to understand the reason
behind recent changes and propose a risk-based solution where low-income and rural households
are not left behind because of the lack of requirements. On the other hand, work with
policymakers to make it easier for beneficiaries and their communities to obtain National IDs. This
effort could also leverage the cash-disbursal days to help those without IDs get to download the
wallet and use it at the same time as the ID is delivered. It should be highlighted that, as of the
publishing of this report, PSARA has already initiated engagement with policymakers and
regulators to explore these paths. Officials have advocated for the creation of a 3-tier KYC with
flexible ID requirements for accounts with capped balances that would allow for beneficiaries to
receive their benefits digitally, while posing minimal AML/CFT (Anti-Money Laundering / Counter-
terrorism financing) incremental risks.
Priority Action 4: Increase mobile phone ownership
among beneficiaries who lack one
According to the PSARA survey, not having a phone is the most critical factor in accessing and using
DFS (from survey correlations and customer perceptions); this is also especially true for women
and persons with disabilities. More research needs to be done to understand better why this is
the case and how to remove this barrier. For example, based on multiple answers referring to “lack
of funds," there could be strategies to provide mobile phones for free, subsidized, or through a
lending program
41
. Ownership of mobile phones will not immediately translate to uptake in DFS,
as the customers need to go through the barriers up top; however, it is a critical first step to
increase access to formal digital financial services.
40
CGAP (2018). Case Study: Digicel Mobile Money (MonCash): Focusing on Value for Customers is Good Business
41
CGAP (2021). Can Free Phones Close the Digital Gender Divide?
34
Both lack of ID and mobile phones are relatively more prevalent for women, the elderly, and
persons with disabilities. PSARA should prioritize removing the barriers for beneficiaries in these
categories.
On a side note, many beneficiaries argue that lack of electricity is an important reason for not
having e-wallets. Although this is outside PSARA's direct sphere of influence, creative partnerships,
like creating lending programs to buy solar panels, could increase the well-being of beneficiaries
beyond financial inclusion
42
.
3.2 Supporting Actions to Develop a Robust DFS Ecosystem
In parallel to increasing the demand for DFS following the strategies above, there also needs to be
a partnership with DFS providers to create a flourishing digital ecosystem. As previously identified,
in the short term, MonCash is in the best position to keep supporting the digital financial needs of
beneficiaries, given its relationship with PSARA. As other MMOs like HaitiPay and NatCash get
onboarded, in addition to building solutions attractive to low-income and rural households, like
merchant and bill payments, PSARA and these providers will need to work together in two areas:
creating a sustainable agent network and customer education.
Supporting
Action 1: Support the construction of a sustainable (CICO) agent network in
convenient areas for beneficiaries
The report's findings and other studies provide evidence that many beneficiaries still have to travel
long distances to reach mobile money agents. Shops, where customers buy food and other
household items, should be identified and recruited as agents. Another potentially attractive
solution is to train VSLA's financially savvy members to become agents; this will bring customers
and formal DFS providers closer physically and socially, as VSLAs are deeply engrained in their
communities and very trusted within them.
Onboarding more agents is just a part of the solution. Supporting and monitoring agents is also
essential to maintaining network sustainability. Currently, they are struggling due to high costs,
mostly related to low-economic activity and liquidity management (the BMGF study finds that 77%
of agents state that they need more liquidity to serve their clients)
43
. A first approach to reduce
pressures in liquidity management is offering and incentivizing more cash-in transactions, like
merchants and bill payments, to outweigh the cash-out pressure of the PSARA cash transfers.
Consistent with the international literature on rural agent viability
44
, the MonCash study
observes
that when CICO activities are combined with a retail business such as a supermarket, hardware
42
USAID (2017) Pay-As-You-Go Solar as A Driver Of Financial Inclusion and The World Bank (2017). World Bank
Approves US$35 Million for Clean Energy and Improved Electricity Access in Haiti.
43
Bill & Melinda Gates Foundation, PAM Project (April 2022). PSARA Beneficiary Baseline Survey Report
44
CGAP (2019). Agent Networks at the Last Mile
35
store, boutique, or grocery store, the withdrawal and deposit flows are more balanced at the agent
level.
The WFP Women in Grand'Anse research finds that the lack of training of agents is an issue for
women to access these digital products
45
. MonCash needs to invest more in training its agents to
provide adequate services and advice to their customers. PSARA should work with MonCash on
the specific training agents needed to serve beneficiaries and monitor this service's quality to the
most vulnerable. Although the initial investment in agent training may be costly, the MonCash
study finds that educating agents will help retain customers and have a steadier revenue flow
46
.
MonCash and other MMOs need an adequate pricing strategy for product fees and agent
compensation. MonCash currently offers P2P and merchant payments for free, and withdrawals
are charged
47
. Even though PSARA covers the cost of withdrawing benefits, the PDM survey shows
evidence that some agents are charging an extra fee. PSARA and MonCash should better
understand why this is happening, and work on communicating to beneficiaries that there is no
cost for withdrawing benefits, and grievance and redress mechanisms
in case beneficiaries have
issues. It should also be considered by PSARA to compensate agents by i) the additional time they
take in educating customers and ii) for their customer's online transaction activities; this will
further align the goals of beneficiaries transacting digitally, instead of limiting their activities to
cash-in and cash-out transactions (which agents currently get paid for).
In addition to striving for products that are easy to use, simple and transparent pricing, and
ancillary educational material that helps customers understand the products and boost their
confidence in using them should be distributed. From the PDM data, 84% of beneficiaries argue
that they received information from PSARA and MonCash, of which 85% found the information
pertinent or very pertinent.
Supporting Action 2: Increase the Trust and Usage of Digital Financial Services through VSLAs
In Haiti and many parts of the world, trust is a significant barrier to DFS uptake. Trust needs to be
gained towards i) the provider in ensuring the product is secured and works as described; ii) the
agents, who in a vast majority of cases are the only employees that customers will ever interact
with; iii) and in customers themselves, as financial products are by nature complex. VSLAs can be
a vehicle to gain the communities' trust and confidence in using DFS. As part of their VSLA capacity-
building initiative, PSARA should:
x Train the VSLA "leaders/ managers" as DFS champions to provide relevant and timely
financial education to other members. They can also advocate for the safety of storing their
money in e-wallets and give demonstrations on transactions that can be done digitally.
45
World Food Programme (2022). Analysis of barriers to digital financial inclusion and economic empowerment of
women in Grand'Anse
46
World Food Programme (2021). MonCash Feasibility Study in Grand’Anse
47
World Food Programme (2021). MonCash Feasibility Study in Grand’Anse
36
x Mobile Money Operators can recruit financially savvy members of the VSLA groups to
become agents. This will i) expand the capillarity of their agent networks, especially where
it is most needed; ii) increase trust in the services as the agent is part of the community;
iii) expand their market to underserved and beneficiary populations; iv) teach customers
on ways they can store and spend the money digitally.
x Partner with fintech and formal providers to i) incentivize the VSLA digitalization of
operations and record keeping and ii) store funds safely in digital accounts. This can create
a digital record of customers' savings behavior and subsequently a credit history of
members that can be leveraged to access more formal loans
48
.
Supporting Action 3: Promote training women as agents to increase financial inclusion of the
most vulnerable
The PSARA program already targets gender inequalities regarding decision-making, economic
empowerment, and financial literacy, among others. However, it is always important to stress this
need as underlying educational gaps and cultural gender norms tend to exacerbate the barriers to
financial inclusion. Without a gender lens to solve this, women will continue
being systematically
excluded.
Beyond current studies and efforts geared towards gender, one aspect that did not come across
in the recent studies performed in Haiti is the role of women agents and the impact they can have
on themselves, their households, other women, vulnerable populations, and their larger
communities. There is a remarkably interesting case in India, where women of Self-Help Groups
(similar to VSLAs) have been trained to become banking agents
49
. In contexts with restrictive social
gender norms, like in Haiti
50
, the effects of these women on access and usage of DFS, financial
inclusion in their communities, and women empowerment are very promising. The study finds
that women agents tend to serve more rural and vulnerable people when compared to traditional
agents. Furthermore, becoming agents has given them more self-confidence and agency in
household decisions, and they tend to spend more money on basic needs for their children. Finally,
they have gained the admiration and trust of their communities and inspired other women to
pursue productive economic activities.
48
MonCash and NatCash provide group money accounts for these groups, while FINCA and HaitiPay are testing their
methodologies.
49
CGAP (2023). Doing Good by Doing Well: Women Banking Agents in India
50
World Food Programme (2022). Analysis of barriers to digital financial inclusion and economic empowerment of
women in Grand'Anse
37
4. Conclusion
There is much to be done from a financial inclusion perspective – both in access and continuous
usage, and the PSARA program is well positioned to influence beneficiaries to boost the demand
for digital financial services, work with VSLAs to increase trust and confidence in financial services,
work with DFS providers to support a robust DFS ecosystem, and work with policymakers and
regulators to remove critical barriers to further the agenda.
To remove demand-side barriers to access and usage of DFS, PSARA should:
x Priority Action 1: Support the promotion of use cases for beneficiaries who have e-wallets
and already perform digital transactions.
x Priority Action 2: Increase trust and confidence in using e-wallets to start transacting
digitally for beneficiaries who have e-wallets and cash-out benefits.
x Priority Action 3: Work with policymakers to provide a National ID to beneficiaries who lack
this requirement to open an e-wallet, and work with regulators to create a risk-based
Know-Your Customer (KYC) approach for low-tier e-wallets.
x Priority Action 4: Increase mobile phone ownership among beneficiaries who lack one.
Any healthy DFS ecosystem, especially at its early stages, needs to offer attractive products to the
customers they serve and a robust and sustainable agent network. PSARA is in a good position to
work with MonCash, HaitiPay, and NatCash to create such an ecosystem. In particular:
x Supporting Action 1: Support the construction of a sustainable (CICO) agent network in
convenient areas for beneficiaries.
x Supporting Action 2: Increase trust and usage of DFS through VSLAs.
x Supporting Action 3: Promote training women as agents to increase financial inclusion of
the most vulnerable.
38
5. References
Action Aid, Care (2022) Results of the formative study on financial inclusion, health and nutrition
practices
Social Protection for Increased Resilience (PSARA / Clear Path)
Alliance for Financial Inclusion, The Central Bank of the Republic of Haiti (2018). Haiti: Digital
Financial Services
Brett Hudson Matthews (2019) Hidden constraints to digital financial inclusion: the oral-literate
divide, Development in Practice, 29:8, 1014-1028, DOI: 10.1080/09614524.2019.1654979
Bill & Melinda Gates Foundation, PAM Project (April 2022). PSARA Beneficiary Baseline Survey
Report
CGAP (2019). Agent Networks at the Last Mile
CGAP (2021). Can Free Phones Close the Digital Gender Divide?
CGAP (2018). Case Study: Digicel Mobile Money (MonCash): Focusing on Value for Customers is
Good Business
CGAP (2023). Doing Good by Doing Well: Women Banking Agents in India
CGAP, G2Px, World Bank Group (2022) Next Generation G2P Payments. Building Blocks of a
Modern G2P Architecture
IMPACT (2021) Baseline Report: Evaluation of the Emergency Cash Transfer Program in Haiti
Tavneet Suri, Jenny Aker, Catia Batista, Michael Callen, Tarek Ghani, William Jack, Leora Klapper,
Emma Riley, Simone Schaner, and Sandip Sukhtankar (2023). “Mobile Money” VoxDevLit, 2(2)
Toronto Center (2019). Removing The Barriers to Women’s Financial Inclusion
UN (2018). Enquête
Mortalité, Morbidité et Utilisation des Services (EMMUS-VI) 2016-2017
UNCDF (2023). Bridging the informal-formal divide in financial services. How going digital is linking
the two worlds in access to finance in rural Uganda
USAID (2017) Pay-As-You-Go Solar as a Driver of Financial Inclusion
World Bank Group (2019). Financial Capability and Inclusion in Haiti. Results of a Demand-side
Survey
World Bank (2022). Global Findex
World Bank Group (2021). Haiti Adaptive Social Protection for Increased Resilience Project
39
World Bank Group. Haiti Country Data: https://data.worldbank.org/country/HT
World Bank Group (2015). Haiti: Systematic Country Diagnostic
World Bank Group (2022). Haiti: Systematic Country Diagnostic Update
World Bank Group (2020). Digital Financial Services
World Bank (2017). World Bank Approves US$35 Million for Clean Energy and Improved Electricity
Access in Haiti
World Food Programme (2021). MonCash Feasibility Study in Grand’Anse
World Food Programme (2022). Analysis of barriers to digital financial inclusion and economic
empowerment of women in Grand'Anse
40
6. Appendix
Village Saving and Loan Associations & PSARAs Initiative to Support These Groups
Accessibility and trust are inherently part of VSLAs as they are born out of communities and like-
minded people with similar financial goals. In contrast to the three bank branches located in
Jeremie, Grand’Anse has more than 1,000 VSLAs and are present in the most remote communities.
The PSARA VSLA diagnostic survey finds that almost 40% of the groups are concentrated in Jeremie
and Beaumont; Bonbon, Chambellan, and Corail have the least presence of VSLAs. VSLAs are also
well located within their communities, with 54% of the VSLA members living within 5 kilometers
of where the groups meet. Even though these groups work on annual cycles, most of the sampled
active groups have been around for six years, with most starting in 2020 and 2021. The average
size of the groups is 40 participants, with 24 women and 16 men; the average participant age is
37. All groups provide savings and lending services (with different rules on who and how much a
member can borrow), and 93% also have a solidarity box.
FIGURE 26: NUMBER OF VILLAGE
SAVINGS AND LOAN ASSOCIATIONS BY COMMUNE
Source: Author’s calculation based on the VSLA Diagnostic Survey Data
6%
5%
16%
1%2%
2%
10%
19%
5%
10%
4%
11%
8%
0%
5%
10%
15%
20%
25%
41
F
IGURE 27: DISTANCE OF VSLA TO ITS MEMBERS
Source: Author’s calculation based on the VSLA Diagnostic Survey Data
Despite these groups' success, they need significant external support: 54% received training at the
time of the survey, and 42% received training in the past. All except 2 VSLAs claim they would like
to receive support from PSARA. This is corroborated by a previous program report for PSARA
51
,
where many VSLA “managers” receive training on managing the books and the supply of materials.
As part of the VSLA capacity-building work stream of PSARA, the program targets existing and new
VSLAs, where PSARA beneficiaries participate, and will train them to strengthen their capabilities
to:
x Strengthen the financial security of households through the provision of mechanisms and
financial resources accessible and adapted to the needs of the target public.
x Provide VSLA members access to credit for investment purposes and to be able to respond
to personal emergencies or shocks.
x Create a space for discussions on topics related to gender roles in decision-making
regarding household resources, money in the home, and the importance of harmony
within the home
for financial well-being.
To deepen DFS in the community, there are existing initiatives to digitize the VSLA's record keeping
and transactions. MonCash and NatCash provide group money accounts for these groups, while
FINCA and HaitiPay are testing their methodologies. Most often, the groups are given tablets or
smartphones to their loan officers, who record customer data and then transmit it to the platform,
which allows transactions to be monitored and can eventually lead to access to capital of formal
financial institutions or create a credit history for individuals that can then help them access more
traditional financial products
52
.
51
Results of the formative study on financial inclusion for PSARA/ Klerk Chimen
52
VSLA training manual
30%
54%
16%
0%
10%
20%
30%
40%
50%
60%
Less than 2km Less than 5km Farther than 5km
42
Village PSARA Baseline Survey Summary Statistics
Variable PSARA Baseline Survey (2022) DHS (2016/17) -
Representative Survey of
Haiti’s Population
53
Male 35.7% 49.5%
Female 65.3%
50.5%
Employed
54% 56%
No education 23.2% 11%
Some or Complete Primary 59% 30%
Some or Complete Secondary 16% 51.5%
53
World Bank Group. Haiti Country Data: https://data.worldbank.org/country/HT and UN (2018). Enquête Mortalité,
Morbidité et Utilisation des Services (EMMUS-VI) 2016-2017
ABSTRACT
The Adaptive Social Protection for Increased Resilience project (ASPIRE or PSARA for its acronym in French),
financed by The World Bank and implemented by the Government of Haiti, aims to design and implement a
cash transfer program for vulnerable households in Haiti, with a focus on increasing financial inclusion and
digitizing payments. This report analyzes the financial inclusion landscape of beneficiaries; identifies
demand-side barriers to the uptake of Digital Financial Services (DFS); and provides recommendations for
promoting the use of DFS among beneficiaries and their communities. The findings of this report show that
while access to formal financial services is limited, there is more access and usage of mobile money and
informal services through the Village Savings and Loan Associations (VSLAs). The report recommends actions
to remove barriers to DFS usage, such as creating and promoting DFS use cases among beneficiaries, increas-
ing trust and confidence in using e-wallets, working with policymakers to provide IDs for beneficiaries and with
regulators to reduce Know Your Customer (KYC) on low-tier accounts, and increasing mobile phone ownership.
Additionally, the report suggests strategies to support a robust DFS ecosystem, including designing attractive
products for low-income customers and building a sustainable Cash-in and Cash-out agent network.
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